SIHH 2011 – TIME² To Post Highlights Live From The Event

TIME2.co.uk/blog is bringing you exclusive highlights from SIHH 2011, as two high profile writers Bill Prince, deputy editor of GQ magazine, is reporting on men’s fine watch brands/trends and renowned freelance journalist Claire Adler, who specialises in the luxury sector, is reporting on women’s watch brands and trends. So keep posted!

SIHH is the key event for fine watch brands to premiere their latest models, the result of often years of intensive research. It is also where watchmakers and designers share their passion for watch-making one-to-one.

SIHH 2011: The Facts

DATE: 17th-21st JANUARY 2011

* 19 exhibitors

* 30,000 sq m of exhibition space

* 12,500 privileged guests (international retailers, journalists and brand representatives)

* 1,500 represented points of sale

* 1,200 journalists

Pre-SIHH - watch bloggers and experts have reported on their excitement at some of the new models due to launch...

WatchTime.com writes about IWC’s new Portofino collection. “The original IWC Portofino ref. 5251, introduced in the early 80s, has achieved cult status. That 46mm x 6mm icon with its 16 3/4 lignes caliber 9521 pocket watch movement proved a prescient preview of things to come. At SIHH 2011, IWC will debut four new Portofino models...” See www.watchtime.com for the full article.

While, watch blog Hodinkee is looking forward to seeing Audemars Piguet's Millenary Minute Repeater in Titanium. “While the Royal Oak may be AP's bread and butter, the rest of the family has been getting some major attention - and by that, we mean getting the technical advancements that will lead Audemars Piguet into the next generation - things like the AP Escapement. [It] features both the outstanding AP Escapement and double-balance spring, as well as AP's new take on the chiming hammer and gong system...” See www.hodinkee.com/blog for the full article.